Zeitschrift für Tourismusforschung und Gastgewerbe

Do you have a recession proof business ! How to survive a recession.

Peter Boolkah

Why is it that so many businesses are struggling to cope with today's pandemic? For about 93% of the companies out there, it's all about how are they going to survive? The reality is any recession, like it or not, readdresses the imbalance in the economy. There are many people in the marketplace today that shouldn't be trading, and they have no right to be trading.